Art, and especially literature, can be an effective way of exploring a big range of topics, even the most sensitive ones. Looking for an easy-to-use toolkit for discussing current topics related to society? Do it through Swedish literature! This unique cooperation between the Swedish Institute, the Gothenburg Book Fair, and the Swedish Arts Council, offers specially selected author conversations.
About
This toolkit can be used for launching your own online book fair online or on-site with an optional follow-up activity like a discussion or seminar, or as a social media campaign. The toolkit contains lists and links to the videos of seminars from the Gothenburg Book Fair of 2021 and 2020. You can also find authors’ bios and easy-to-use scripts for social media postings.
Related toolkit
Instructions and manuals
Building blocks
Author conversations and seminars 2021
You can find all conversations and seminars listed with links in the document below. The seminars from the Book Fair 2021 have subtitles available in English, Spanish, French, German and Japanese.
List of seminars with links: Online Book Fair 2021
Communication material 2021
All conversations with English, French, Arabic, Spanish and German subtitles – stream from Book Fair Play
Social Media Post Exampels in English (.jpg, 1:1 format)
Social Media Script 2021 (.docx, English)
Author’s bios (.pdf, English)
Pictures 2021
Authors’ photos and list of copyrights (Media Flow)
Press images – Book Fair Play
Author conversations and seminars 2020
You can find all conversations and seminars listed with links in the document below. The seminars from the Book Fair 2020 have subtitles available in English, Spanish, French, German and Arabic.
List of seminars with links: Online Book Fair 2020
Communication material 2020
All conversations with English, French, Arabic, Spanish and German subtitles – stream from Book Fair Play
Social Media Post Example with Instructions (.jpg, 1:1 format)
Social Media Script 2020 (.pdf, English)
Bios and Seminar Descriptions 2020 (.pdf, English)
Pictures 2020
Use hashtags
@BokmassanGbg
#GothenburgBookFair
@swedishliterature
#SwedishLiteratureExchange
@svenskainstitutet
#SwedishInstitute
@kulturradet
#SwedishArtsCouncil
@swedishinstitutealumninetwork (Facebook) or @swedenalumni (Instagram)
#Swedenalumni
Step by step manual
- Plan your event – would you like to do just a social media campaign or an online or physical seminar on the topic? It is ok to use one or all of the building blocks.
- If you are doing seminars, make a selection of the seminars you think will attract your target group. A list of available seminars can be found under “Building Blocks” below.
- If you are interested in doing a physical seminar one option (not required) is to do it in collaboration with your local Swedish Embassy/Consulate or other partner organisation since it requires a venue.
- Apply for funding from SI, if relevant.
- Use the prepared social media posts under Communication material for each seminar to create own postings on social media channels of your choice (e.g. Facebook, Instagram). For this you can use author photos. If you are doing a social media campaign only, decide whether you wish to share the material following a set schedule (for instance one post per day, or three posts in a week), or if you prefer a more improvised approach.
- If you haven’t already, inform your contact person at the Swedish Embassy about your event.
- Create a page for your event so that people can register.
- Post your event in the Sweden Alumni Activity Calendar.
- Send invitations to your members. If you need help with reaching out to new members, get in touch with the alumni team at SI who can help sending an email to their contacts.
- Have your event!
- Send in the report to SI, not more than two weeks after the event.
How to apply
To apply for funding for this activity, please fill out the application form. If you organise the activity without financial support from SI you simply email alumni@si.se to sign up.
The application must be sent at least five weeks ahead of the activity in order for the funding to reach the network’s account in time. By filling out the application form you agree to respect the copyright agreement for the images.
How to report
Send in the report to SI, not more than two weeks after the event.
Contact
For more information, please contact alumni@si.se