Media visits as a way to promote Sweden

The Swedish Institute arranges media visits as a response to interest from international media and to promote Sweden. This years first media visit is taking place during the Gothenburg Film Festival with a focus on gender equality.
Photo: GFF_pressbild_Draken

10 journalists from Germany, South Korea, United States, China, South Africa, France, Brazil, Italy and United Kingdom are currently visiting the Gothenburg Film Festival. The theme of the festival is gender equality in the film industry. 50 percent of films shown at the festival are directed by women, something that one of the visiting journalists from United States already have higlighted in an article in “The Hollywood Reporter”.

During 2020 approximately 60 journalists will visit different events such as Stockholm Design Week, Women In Tech, Stockholm Pride festival.

Information about upcoming media visits is available in our event calender 

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